Keynotes
Czech Way? A lot of brand for little money
Milan Drozen,
Michal Novák
KEYNOTE: Look out. How to build a brand in a technologically-disrupted world.
Transparent and sustainable marketing. Who cares?
The last missing piece of the data puzzle
Marketing for the long of it
How to show Czechs how to drink not just beer
Building the first Czech global brand in the premium segment
Creativity is dead. Long live creativity!
How to manage a brand in the fast-changing e-commerce era
Attention Planning: Aren't you wasting money on ads that no one sees?
Eduard Krečmar,
Lukáš Jakoubek
How to sell the „Czech gold“ abroad
The presentations are over: Did you miss something?
