Why are discount retailers gaining a larger market share?
Discount retailers are growing, and some customers perceive them as a format close to home and offering value.
What factors determine the choice of store among discount retailers, supermarkets, and other channels?
When choosing a store, the main factors are easy navigation, availability of favorite brands, stock levels, low prices, and value for money.
How is the role of price, availability, and shopping convenience changing in purchasing decisions?
Online sales of food and drugstore goods are growing faster than traditional channels, and in the Czech Republic even faster than the European average.
How fast is online sales growth compared with traditional formats?
Changes in price levels are not the main reason for shifts in preferences between channels.
Why do customers more often switch between multiple stores instead of sticking to one?
Loyalty to one store is weakening, and customers more often combine multiple shopping destinations.
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