Keynotes

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Brand Management 2023

03. 10. 2023

We can do Better…at measuring Brand Health

  • Jenni Romaniuk
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Brand Management 2023

03. 10. 2023

Measuring Effectiveness in the Digital Age

  • Les Binet
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Brand Management 2023

03. 10. 2023

Panel discussion Jenni Romaniuk & Les Binet

  • Brand Management 2023
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Brand Management 2023

03. 10. 2023

Can you communicate with customers under 30? Most brands do not

  • Eduard Krečmar
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Brand Management 2023

03. 10. 2023

Our subconscious as a Brand Manager

  • Kristina Hanušová
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Brand Management 2023

03. 10. 2023

Problem building or the power of negativity in a campaign

  • Ivan Duškov
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Brand Management 2023

03. 10. 2023

Find your Blue Bag: The Power of Distinctive Assets in Branding

  • Brand Management 2023, 
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Brand Management 2023

03. 10. 2023

Symbols that sell

  • Martin Dulava
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Brand Management 2023

03. 10. 2023

Employer branding – what data and experiences actually work?

  • Daniel Bradáč
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Brand Management 2023

03. 10. 2023

The Truth About New Europe

  • Rodney Collins
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Brand Management 2023

03. 10. 2023

What research on YouTube has shown us

  • Petr Houzar
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Brand Management 2023

03. 10. 2023

Cross-media video campaigns and their measured results

  • Petr Miláček