How does AI help measure and sort customer feedback?
Emotions and the feeling from the service are more important than the message itself.
Where in retail does technology improve the customer journey, and where must humans remain involved?
Feedback can be sorted by topic, emotion and process type.
How can customer data be connected with processes, people and costs so it has a practical impact?
AI is used to analyze reviews, open-ended responses, calls and customer inquiries.
How do automation and self-service change shopping comfort and customer service?
Measuring customer experience alone is not enough without follow-up in people, processes and finances.
How should technology in retail help people and improve customer experience?
Technology in retail should free people’s hands and improve customer experience, not just replace them.
What is automation and self-service operation associated with in retail?
Automation and self-service operations are associated with an emphasis on simplicity, costs and the specific customer journey.
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