What do customers want most in 2025?
Price remains very important in decision-making, while quality is making a comeback.
How are inflation and promotions changing price sensitivity?
Price sensitivity is increasing due to inflation and the habit of promotions.
What role do simplicity, time savings, and fresh products play today?
Customers increasingly expect simplicity, time savings, fresh products, and local assortment.
Which services and elements in operations do customers actually accept?
Loyalty cards and apps are becoming more and more connected with the digital environment.
Which operational elements did not catch on in Dr. Max as expected?
Some operational elements did not catch on as expected, for example the queuing system and baskets in the Dr. Max pharmacy.
Explore more themes and insights that connect conference know-how with practical business impact.
View all themes