Internet revolution has arrived to FMCG market
Published Retail 8. 4. 2015
Published Retail 8. 4. 2015
E-Commerce increasingly influences the FMCG market in Europe and recently also in our country.
Will FMCG categories copy the dynamic development of Internet non-food retail? And how can we prepare for these radical changes on the market? These questions will be discussed at the next specialized conference Retail in Detail with the subtitle FMCG Online, which will take place on June 10, 2015 in the Prague innovation centre HUB. It is intended for all retailers and producers, whether they are already active in this area, or just considering their options to take advantage of the opportunities that the Internet revolution has to offer.
The look at the current news from retail world is more than clear: e-Commerce is already a reality even in food and other FMCG categories. In the world of Internet trading attracts even such players like the discounter ALDI, via the test project in the UK. BILLA starts On-line sales already in the seventh Federal region of Austria and destroys thus any myths that FMCG online is successful only in large urban agglomerations. The entire German retail market trembles in anticipation of the AMAZON importing the concept "Fresh" to our neighbours (AMAZON is already looking for construction siites for the supporting infrastructure).
Neither in our market we are lacking interesting news– Rohlik.cz, Kolonial.cz or Kosik.cz are loud enough to be heard about their plans. Tesco, the world leader in the online food retail, is currently silent, but insiders know that it is already decided, that the company and its Internet services will remain in our market and will continue to develop dynamically.
The Internet revolution undobtedly arrived to the market with FMCG goods and should be taken very seriously. If FMCG follows the footsteps of consumer electronics and other non-food items, we can await really very dynamic changes. The Czech population adopted (non-food) e-Commerce very well, and online sales reach the market shares, that are very respectable also in the European comparison. But even if developed at a slower pace, the FMCG online phenomenon is not to be underestimated.
It is certainly the right moment to think about where is on FMCG online retail situated and where it routes? Do we know how to prepare for these radical changes on the market? These questions will be discussed at the next specialized conference Retail in Detail with the subtitle FMCG Online, which will take place on June 10, 2015 in the Prague innovation centre HUB. It is intended for all retailers and producers, whether they are already active in this area, or just considering their options to take advantage of the opportunities that the Internet revolution has to offer.
The number of participants is limited by the capacity of the innovation centre, therefore we recommend to sign up in time.
About Retail in Detail / FMCG On Line
When: 10th June 2015
Where: Impact HUB, Praha
More detailed information:
Barbora Krásná, Blue Events
barbora.krasna@blueevents.eu
Media contact:
Aneta Zímová, Blue Events
aneta.zimova@blueevents.eu
There’s always something going on with us. Read more hot news from the world of Blue Events.
Prague, 21 September 2027 – Artificial intelligence in companies is moving beyond individual pilots and chatbots toward tools that are becoming part of data work, decision-making, and routine business processes. This brings a new set of questions: what data should AI be built on, how should its real value be measured, where can its outputs be trusted, and what does its rise mean for the work of analysts and data teams? These are precisely the topics that the 13th annual Primetime for Big Data conference will address on 26 November at the National Library of Technology in Prague.
Prague, 16 September 2026 - How do you win over customers who have more choice than ever before? One of the strongest themes to emerge at the Retail in Detail: Happy Shopper conference was simplicity. Customers no longer pay only with money when they shop. They also pay with their time, attention, decision-making and uncertainty. Retailers that can consistently reduce this “mental cost” have a better chance of becoming their customers’ first choice.
For the twelfth year, professionals from procurement, supply chain, and financial management will come together for the annual Procurement Forum conference. The event will take place on 4 November at KC City in Prague.
Prague, 13 May 2026 – How can businesses succeed in a world of growing geopolitical uncertainty, rapid technological change and an evolving labour market? These questions were at the heart of this year's CFO Congress, held at the Czech National Bank, where CFOs gathered to discuss the future of finance and business leadership. The conference featured leading economists, entrepreneurs and business leaders who shared their perspectives on the economic outlook, artificial intelligence, automation, leadership and the evolving role of the CFO.