Customer onboarding in unattended retail

Data & technology
The topic focuses on how to make registration, orientation, and first-time use of the service easier for customers in 24/7 and self-service operations.

Key questions and insights

How can customer onboarding in an unattended operation be made easier?

Technologies in retail should help with orientation, registration, and making operations more efficient.

What role does human support have when launching operations?

At the start of 24/7 stores, a human element is needed.

How can it be prevented that registration is too complicated for the customer?

Customers often do not want a complicated registration process without support.

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