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Brand Management 2024

02. 10. 2024 Cubex Centrum, Prague

10th year of the biggest brand conference. We strengthen the role of marketing as a competence of companies. Strong brands are the key to a successful business.

Why Pricing Power is Your Brand’s Secret Weapon

  • Brand Management 2024, 

Building a client-agency relationship as a core of success

  • Brand Management 2024, 

Creativity is the Oxygen of Growth

  • Brand Management 2024, 

Without good relationships there is no creativity

  • Brand Management 2024, 

Innovation you can be PROUD of

  • Jakub Marek

From Idea to Advertising: The Role of the Subconscious in Communication Development

  • Brand Management 2024, 

Myths in media planning

  • Brand Management 2024, 

So that love doesn't fade away: a bond to a brand supported by real experiences

  • Brand Management 2024, 

From Zero to Hero

  • Brand Management 2024, 

How to pack it up in 5 minutes?

  • Brand Management 2024, 

Barbie or Panenka

  • Ondřej Veis

PR belongs on the board

  • Zdeněk Jodas

Creative product placement: How to get a brand into the story without loosing authenticity

  • Brand Management 2024, 

Creativity as part of DNA: Marketers with a journalistic mindset

  • Brand Management 2024, 

Creativity on Mars

  • Brand Management 2024
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