How is investment sentiment changing in Czech retail after the inflation period?
Part of retail is regaining the appetite to invest after the inflation period.
How does price pressure affect innovation, promotions and category management?
Volume growth is driven mainly by products with a premium, quality or other added value.
Which types of products are currently driving volume growth and customer value?
Promotions, innovation and private labels should not be driven by price alone.
How do availability, quality and added value feed into commercial strategies?
Customers remain sensitive to expensive new products and expect clear value for money.
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